We’re Silver – The independent, global B2B brand and marketing agency uniting strategy, creativity and technology to help ambitious businesses grow.
About us
We work at the intersection of people and performance.
Because while B2B may describe the market, success is always people to people. Trust is earned. Belief is built. And belief drives action.
That’s why everything we do is designed to turn complex ideas into clear, compelling stories; powered by intelligence, creativity and agile AI.
Creating the belief
Our mission is simple: connect people with inspired ideas and compelling stories that drive real business outcomes.
We help our clients build long-term customer relationships that increase relevance, advocacy and revenue. By combining strategic insight, bold creative thinking and smart technology, we cut through noise, spark conversation and move markets.
At the heart of this is Cylvy®; our proprietary, modular AI capability built specifically for B2B. Cylvy enables us to analyse complex landscapes, surface sharper insights, accelerate decision-making and activate marketing faster and more intelligently. It gives our clients an edge in markets where speed, precision and belief matter.
In short, we exist to help you create the belief: in your brand, your proposition and your value.
Why Silver
B2B marketing is crowded with complexity, intricate products, long sales cycles.
We simplify without dumbing down, creating simply powerful marketing that resonates with real people and delivers measurable impact.
We’re independent and agile by design. That means right-sized teams, senior attention, and the flexibility to adapt quickly as your business and market evolve. Strategy, creativity, technology and AI work together, not in silos, to deliver work that performs.
Silver is led by CEO Alison Masters, a highly respected B2B leader and former Global CMO of 1Spatial, with senior marketing roles at Oracle and Microsoft.
Our Chair, Graham Dodridge, founded global B2B agency Gyro in 1991 (now part of Dentsu). Over four decades, he has built long-term partnerships with brands including Apple, Adobe, Dell, Microsoft and Telefónica.
Every great relationship begins with a conversation.
Whether you’re shaping a brand, launching a campaign, building a platform or exploring how AI can sharpen your marketing performance, we’d love to talk.
We have new opportunities to join our incredible Silver team
Career Opportunities
When our people thrive,
so do our clients.
Silver is dedicated to providing the environment and opportunities to succeed. Across our engaging and welcoming agency, we give the support, hone the skills and nurture the talent needed to deliver standout work and develop as people.
It’s how we’re able to win awards, delight clients and create the belief across B2B. We’re always on the lookout for the right individuals to join us, so get in touch if you share our passions.
Silver is committed to creating a diverse environment and is proud to be an Equal Opportunity Employer free from discrimination or harassment of any kind based on race, color, religion, national origin, sexual orientation, gender, gender identity or expression, age, pregnancy, physical or mental disability, genetic factors or other characteristics protected by law.
Silver makes hiring decisions based solely on qualifications, skills and business requirements and cultivates and maintains an environment where everyone has the opportunity to feel included, and is afforded the respect and dignity they deserve.
Welcome to our World. Putting People and Planet First.
Silver B-Corp
Built for businesses that believe profit and purpose belong together
We’re proud to be a B Corp; but more importantly, we’re proud to work with companies who believe business can be a force for good without losing its edge.
If you’re a B Corp, or on the journey towards becoming one, chances are we already share a worldview: that long-term value beats short-term gain, that people matter as much as performance, and that doing the right thing is not a constraint on growth; but a catalyst for it.
In the B2B technology sector, complexity is a given. So is scrutiny. Customers, partners and employees expect clarity, integrity and evidence; moreover slogans.
We work with organisations like yours to turn responsible intent into confident, commercial impact: aligning brand, insight and execution so your values don’t just sit on a page, but actively drive belief, trust and growth.
Working with fellow B Corps and purpose-led businesses isn’t a box-tick for us. It’s about shared standards, shared accountability, and shared ambition.
We understand the pressures you’re under; balancing growth, innovation, governance and impact, and we bring the same rigour to our work that the B Corp framework demands of us as a business.
If you’re building something that needs to perform in the real world, and stand up to our shared values, we’d love to work alongside you.
Built for businesses that believe profit and purpose belong together
We’re proud to be a B Corp; but more importantly, we’re proud to work with companies who believe business can be a force for good without losing its edge.
If you’re a B Corp, or on the journey towards becoming one, chances are we already share a worldview: that long-term value beats short-term gain, that people matter as much as performance, and that doing the right thing is not a constraint on growth; but a catalyst for it.
In the B2B technology sector, complexity is a given. So is scrutiny. Customers, partners and employees expect clarity, integrity and evidence; moreover slogans.
We work with organisations like yours to turn responsible intent into confident, commercial impact: aligning brand, insight and execution so your values don’t just sit on a page, but actively drive belief, trust and growth.
Working with fellow B Corps and purpose-led businesses isn’t a box-tick for us. It’s about shared standards, shared accountability, and shared ambition.
We understand the pressures you’re under; balancing growth, innovation, governance and impact, and we bring the same rigour to our work that the B Corp framework demands of us as a business.
If you’re building something that needs to perform in the real world, and stand up to our shared values, we’d love to work alongside you.
About B Lab: B Lab is transforming the global economy to benefit all people, communities, and the planet. A leader in economic systems change, B Lab certifies companies, known as B Corps, who are leading the way in building a more inclusive and sustainable economy. Learn more at www.bcorporation.net
Music to your ears
Silver Sounds
Finding the perfect playlist isn’t always easy, but these playlists will help you boost your productivity and keep you entertained. Here are a selection of our favourite guest playlists. You'll find more from Silver on Spotify.
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Our journey of excellence in B2B Marketing
Silver Awards
Cylvy AI & Intelligent Marketing
- 2025 Gold – Best use of AI – Finastra – Fin.Tech Marketing Global Awards
- 2025 Silver – Best use of AI / generative AI – Finastra – B2B Elevation Awards
- 2025 Winner – Best use of AI — Global Fintech Marketing Awards (NYC)
Digital Experience
- 2025 Bronze – Best Corporate Website – atNorth – Digital Impact Awards
- 2021 Bronze – Best use of Digital – Digiplex – Digital Impact Awards
- 2021 HC – Best Corporate Website – Digiplex – Digital Impact Awards
Channel & Enablement
- 2024 Silver – Best Channel Marketing Initiative – Dell / NVIDIA – B2B Marketing Elevation Awards (US)
- 2023 Winner – Best Sales Enablement Initiative – Dell – B2B Marketing Elevation Awards (US)
- 2022 Winner – Best Channel Marketing – Dell – B2B Marketing Elevation Awards (US)
- 2022 Silver – Best Multi-channel Campaign – Dell – B2B Marketing Elevation Awards (US)
- 2021 Winner – Most Commercially Successful – Dell – B2B Marketing Elevation Awards (US)
Brand & Positioning
- 2024 Silver – Best Digital Rebrand – KYC360 – Digital Impact Awards
- 2025 Winner – Best Corporate Positioning – Finastra – Corporate Content Awards
- (and so on)
